Are you a nonprofit organization looking for free advertising? Google Grants offers free advertising on Google Ads (formerly known as AdWords) to qualified nonprofit organizations. This article will explain how your organization can get up to $10,000 per month in free advertising on Google Ads.
What is the Google Grants Program?
The Google Grants program provides qualified nonprofits with in-kind advertising on the Google Ads platform. Through this program, nonprofits can receive up to $10,000 per month in ad spend at no cost. The program is designed to help eligible organizations promote their missions and initiatives through online advertising.
How Much Does the Program Cost?
The program is completely free for eligible nonprofits; there are no setup fees or ongoing costs associated with participating in the program. Organizations must have an active 501(c)(3) status and be registered with TechSoup Global before they can apply for a grant.
What Types of Ads Are Available Through the Program?
Organizations that are accepted into the program can create text ads, image ads, and video ads on the Google Ads platform. All ads must adhere to certain guidelines set by Google; these guidelines include requirements around content and design of all ad types as well as restrictions around certain types of content such as gambling or alcohol-related products or services. Additionally, all ads must link back to a landing page that complies with AdWords policies and guidelines (e.g., not containing any prohibited content).
How Can I Apply For A Grant?
In order to apply for a grant from Google, you must first register your organization with TechSoup Global if you haven’t already done so (see above). Once registered, you will need to complete an application form which includes questions about your organization’s mission and activities as well as details about how you plan to use the grant funds if approved by Google. After submitting your application form, it may take several weeks before you hear back from them regarding approval status; once approved, you will receive instructions on how to set up your account and start running campaigns through their platform.
What Are The Benefits Of Participating In The Program?
Participating in this program provides many benefits for nonprofits including access to free advertising resources that would otherwise be unavailable due financial constraints or lack of expertise needed when setting up campaigns manually through other platforms such as Facebook or Twitter Advertising Platforms. Additionally, organizations may benefit from increased visibility online , improved brand recognition, increased website traffic, higher engagement rates, better donor acquisition rates, etc.
In conclusion, if your nonprofit meets all eligibility requirements then it could be worthwhile applying for a grant from Google. Not only does it provide access to valuable resources but also helps promote your mission while increasing visibility online.